kennedy center case study

The Kennedy Pharmacy Innovation Center equips the pharmacists of tomorrow with the tools needed to navigate the complex, ever-changing landscape of American healthcare. Students gain both technical knowledge useful in day-to-day tasks and the capacity to innovate and grow as entrepreneurs, making the program especially beneficial for those interested in pharmacy ownership.

kennedy pharmacy innovation center deliverables


the strategy

Kennedy Pharmacy Innovation Center’s website needed to reflect its ties to both the University of South Carolina and the College of Pharmacy. As a resource for students, the site also needed to draw them in by sharing the KPIC story in a more engaging way.

Services Provided:



design approach

Bold design elements like geometric shapes call to mind the forward-thinking culture at KPIC. To stay true to the University of South Carolina brand, we incorporated several videos that help define and promote its mission.

strategy, site mapping, and wireframing

Providing a smooth user experience to current students and professionals alike was our primary driver in mapping out an information-packed site for the Kennedy Pharmacy Innovation Center.

a style board to fit their brand

We created a design honoring the balance between Kennedy Pharmacy Innovation Center's uniqueness and the well-known University of South Carolina brand.


the solution

The responsive, information-packed website we developed for KPIC quickly and simply broadcasts important news, including upcoming events and recent student and faculty achievements. Eye-catching visuals draw prospective students in to learn more, while current students can easily locate the detailed information they need regarding classes and programs offered.

See The Completed Site

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Our team of web design, development, and inbound marketing professionals has the experience and skill to help you build a beautiful, responsive web presence. Give us a little information about what you're looking for, and we'll contact you within one business day to discuss what we can create together.