NESA Case Study

Location:

Florence, SC

Industry:

Economic Development

Services Provided:

  • Content Management
  • Website Design
  • Website Development

About NESA:

As the most comprehensive economic development alliance in the state, the North Eastern Strategic Alliance (NESA) serves nine counties in northeastern South Carolina. NESA works to create jobs for local residents by providing both new and established businesses with infrastructure support, site selection and research assistance, and training opportunities for workers. Additionally, NESA partners with county and state officials to coordinate incentive packages that can attract new businesses to the region.

NESA deliverables

The DuBose Web Approach

NESA engaged with DuBose Web to design and develop a new website for the organization. It was immediately clear that proper planning would be essential for this project, and we worked alongside NESA’s team to gather and organize content related to the industries and counties they work with.

The new site needed to balance two important considerations: providing businesses with detailed industry- and location-specific content while still managing to prioritize user experience. The end result is a site that is clean, organized, and dynamic. Visitors can quickly identify why northeastern South Carolina is an ideal location for their business and browse through available industrial properties in the region. Thanks to our UX-focused design approach, the site is also engaging and user friendly.

About NESA:

As the most comprehensive economic development alliance in the state, the North Eastern Strategic Alliance (NESA) serves nine counties in northeastern South Carolina. NESA works to create jobs for local residents by providing both new and established businesses with infrastructure support, site selection and research assistance, and training opportunities for workers. Additionally, NESA partners with county and state officials to coordinate incentive packages that can attract new businesses to the region.



95% Increase In New Users Since 2017
46% Increase In Sessions Since 2017
25% Increase In The Average Time On-page Since 2017

From Our Partner

“I have worked with several different website companies over the years and I have never received the level of customer support that I have received from DuBose Web Group. They are always timely in their responses, find solutions to my problems, and suggest changes that improve my organization’s website experience.”


- Andrew Golden, Marketing Director

Our Ongoing Partnership

The DuBose Web approach to digital strategy involves building long term relationships with all of our partners. To this end, DuBose Web has continued to provide NESA with ongoing site support and maintenance, including regular updates to keep the site running efficiently. Meanwhile, our team periodically meets with NESA to develop and implement content updates, ensuring that the site stays fresh and relevant for visitors.