Southeastern Fly Ash (SEFA)

Designing and developing a new website for SEFA required a research and strategy phase which provided us with a deeper understanding of the business’s internal structure, brand, and unique value proposition. In designing their new website, we wanted to communicate both their technical expertise and their commitment to safety and environmental stewardship in local communities. All of this culminated in a user-focused design approach. Site visitors are now presented with a clean, bright, modern website design complete with navigation options that clearly communicate the ‘why’ and ‘how’ of doing business with SEFA. The new site is informative, well-organized, and easy to use.