web ideas and insights

President Spotlight | Blake DuBose

Have you ever wondered what life is like as the owner and president of a digital marketing agency? Blake is sharing what inspired him to start DuBose… Read More

How to Communicate Your Value

In the age of the internet, your customers have more options than ever before. Long gone are the days when people visited the hardware store, grocery… Read More

How to Find Your Niche Market

Whether you’re launching a completely new business venture or looking for more effective ways to market an existing product or service, any… Read More

Where Are Your Customers Coming From?

If you want your business to succeed, you have to master two things: attracting customers and retaining customers. Obviously, attracting customers is… Read More

What “Target Audience” Means for Marketers

Any good marketer you hire to help grow your business will start by asking you, “Who is your target market?” If you’re like most business… Read More

How to Engage your Audience with Digital Marketing

Before the rise of the internet, advertising was pretty straightforward. Billboards, TV commercials, radio ads, and print ads were used to promote a… Read More

Step by Step Guide: How to Develop User Personas

It’s no secret companies committed to their customers are the ones most likely to succeed. Of course, to provide excellent customer experience, you… Read More

How to Reach Your Target Audience Online

Digital marketing can be an intimidating venture for many business owners. How do you decide where to invest your time and money? How do you produce… Read More

DWG Employee Spotlight | Andy McCormick

Get to know Andy in our next employee spotlight! Learn how he stays organized with the many hats he wears, a cool project he’s worked on recently,… Read More