Fairfield County Economic Development

In our initial strategy meeting, we determined that Fairfield’s new website design had to address the needs of two distinct categories of visitors: those who were new to the site, and those who were returning for additional information. We determined that a straightforward, easy-to-navigate site structure would best meet the needs of both visitors. 

Our final design approach incorporated the rustic aesthetic of Fairfield County alongside the industrial nature of many of the area’s businesses. We coupled this with a modern, progressive look that communicates their forward-thinking and business-focused vision to site visitors. The end result is a site that’s both easy to use and rich in helpful resources.